The Samahang Basketbol ng Pilipinas (SBP) ushered in a new day for the sport in the country after revealing its revamped structure and logo on Wednesday at the Smart Araneta Coliseum.
After a decade with the same identity, the SBP elected to reinvigorate its image to represent its values moving forward.
"After 10 years, we felt it was timely to refresh the SBP logo to give it a new look," said SBP president Al Panlilio. "The bolder look signifies strength and our disciplined direction."
The federation also chose to reimagine the logo of the iconic Gilas Pilipinas name -- a fitting move considering that the Gilas Pilipinas moniker will now be used for all the country's national basketball teams.
The newly-minted Gilas Pilipinas logo features a Philippine Eagle merging with a basketball, meant to show the Filipino's love for the game. The italicized font was chosen to illustrate the forward motion towards a bright future in the sport.
The changes aren't just cosmetic. The SBP also restructured internally to become more efficient in developing the game and have greater accountability.
"It is more than a face lift," Panlilio said. "Combined with the restructuring that we are doing, we will continue to find ways to bring the SBP to greater heights."
"The restructuring was proposed because we wanted to minimize confusion and ensure that we are headed towards the right direction," Panlilio added. "There are clear cut deliverables and accountability among each individual."
The SBP's restructure is built upon its 'Pillars' - namely Gilas Pilipinas Men, Gilas Pilipinas Women, Gilas Pilipinas Youth, Gilas Pilipinas 3X3, SBP Academy (Coaches and Tournaments) and SBP Academy (Referees and Table Officials).
Spearheading the pillars are decorated individuals, tasked to elevate Philippine basketball to new heights. According to the SBP, the program heads were selected after careful deliberation.
"We discussed their track record as well as their influence in the basketball industry and the vision that they have for Philippine basketball," Panlilio said. "These are the kind of people who can lead us. Personalities who have credibility and packed with great leadership skills."
Seven-time PBA champion and national team head coach Yeng Guiao will be the driving force behind the Gilas Pilpinas men's program. Guiao most recently led the Philippines to its second straight stint in the FIBA World Cup and a fifth place finish at the 2018 Asian Games.
Five-time UAAP champion coach Patrick Aquino will head the Gilas Pilpinas women's initiative. Aquino is a longtime stalwart for women's basketball, coaching the women's national team since 2015 and leading the NU Lady Bulldogs to an unprecedented 80-game winning streak in the UAAP.
Former national team head coach Tab Baldwin is the program director of the Gilas Pilipinas youth. The decorated international coach recently displayed his penchant for youth development, grooming the Ateneo Blue Eagles into back-to-back champions in the UAAP.
With Baldwin heading the youth program, TNT assistant coach Sandy Arespacochaga will guide the Philippine teams for the FIBA U-19 Basketball World Cup and the FIBA U-16 Asian Championship. Arespacochaga is a long-time deputy of the Ateneo basketball program with eight collegiate titles under his belt.
PBA legend Ronnie Magsanoc will continue his work lifting up the Philippines in 3X3 as the lead of Gilas 3X3 basketball. Magsanoc has been spearheading the education and development of local organizers and players in the 3X3 game, ensuring all efforts benefit the country's ranking on the world stage.
Nine-time PBA champion and former national team assistant coach Jong Uichico will lead the development of the SBP Academy for coaches and tournaments. The multi-titled coach will be tasked to ensure that coaches nationwide are properly developed. Coaching the coaches is his mandate, as well as coming up with tournaments that can serve as a platform for coaches.
UAAP Executive Director Attorney Rebo Saguisag was selected by the federation to be the program head for the SBP Academy (Referees and Table Officials). Saguisag is tasked to ensure that proper refresher courses mandated by FIBA are cascaded and continuing education will be communicated to the referees and table officials. The goal is for the SBP referees and table officials to be the officials of choice by all major tournaments.
The SBP also announced partnerships with SMART, Cignal, TV5, Excite, Unilab, San Miguel Corp. and Mighty Sports to reach their ambitious goals.